A performance media collective
Programmatic media,
bought well.
0112 is a small group of senior media buyers running campaigns across the major DSPs and retargeting on TikTok, Google and Meta. We trade attention the way it should be traded: patiently, with our own money on the line.
01 / What we do
A buying desk,
not an agency.
We sit between brands and the open web, running media on the platforms that actually move volume. No account managers, no decks, no fluff. Just operators in the platforms every day.
DSP buying
Direct seats and managed access across the major demand-side platforms. Display, native, video, CTV.
Social retargeting
Tight retargeting funnels on TikTok, Meta and Google to recover the audiences your top-funnel work earns.
Measurement
Clean attribution, server-side events and honest reporting, backed by our own tracking and bidding stack. We tell you what actually worked, not what looked nice.
02 / Channels
Where we operate.
Major DSPs
Direct buying across the demand-side platforms that matter. Open exchange, PMP and direct deals.
- DV360
- The Trade Desk
- StackAdapt
TikTok
Retargeting and lower-funnel work on TikTok Ads Manager. Spark Ads, creative iteration, lookalikes.
- Web conversions
- App installs
- Lead gen
Meta
Advantage+ and manual campaigns across Facebook and Instagram. CAPI, catalog, retargeting funnels.
- Advantage+
- CAPI
- Catalog ads
Search, Performance Max, Demand Gen and YouTube. Built around clean conversion signals, not last-click theatre.
- Search
- PMax
- Demand Gen
- YouTube
03 / Approach
Senior operators.
Skin in the game.
Every account is run by a buyer who has spent their own money on similar campaigns. We work with a small number of partners at a time so the people on the pitch are the people in the platforms.
- AuditReview existing accounts, pixels and attribution before we touch a dollar.
- PlanChannel mix, budget pacing and a measurement model you can actually trust.
- BuyHands-on-keyboard buying across DSPs and social, daily.
- IterateWeekly creative and audience iteration. Kill what doesn't work, fast.
¶ / Manifesto
We don't sell decks, strategy frameworks, or brand lift studies.
We sell media bought well, and the receipts to prove it.
04 / Contact
Looking for a buying desk
that actually buys?
We take on a handful of new partners each quarter. If you're spending meaningfully on paid media and want senior hands on the account, send us a note.
Replies within one business day, Asia/Singapore. Briefs welcome at any stage: rough idea, RFP, or "we're already spending and it's not working".